Marketing Cloud Account Engagement (formerly Pardot)

Salesforce Account Engagement Pardot

SkyVenn has worked with all the major Marketing Automation platforms including Marketing Cloud, Pardot, Marketo, Eloqua, HubSpot and many more. We can help you build tailored marketing campaigns to promote your products and services, engage with your prospects and customers, build brand loyalty and drive top-line revenue growth for your business. SkyVenn can also help you scale your marketing investment into other Salesforce solutions that include Sales, CPQ, Service, Marketing, Experience Cloud, Lightning/Apex development and more...

SkyVenn can help you:

  • Generate high quality top of the funnel leads through personalized and targeted marketing campaigns
  • Nurture existing relationships and build new ones that provide your Sales team with more insight into their prospects and accounts
  • Justify the business case for all your B2B and B2C marketing campaigns with campaign attribution reporting (first-touch, last-touch and multi-touch attribution)
  • Track and measure the progression of leads from initial inquiry, to MQL (Marketing Qualified Leads), to SAL (Sales Accepted Leads), to SQL (Sales Qualified Leads) and Closed Won deals
  • Build cross-departmental efficiencies to help align and improve relationships between your Marketing and Sales teams
  • Develop a go-to-market strategy with tactical execution programs to attract and engage with your target audiences across multiple channels
  • Analyze website behaviour to deliver an optimized email communication strategy to help increase overall customer engagement
  • Migrate from your existing marketing automation platform (e.g. Marketo, Eloqua, HubSpot and many more)
  • Create Net Promoter Score (NPS) processes for your support team
  • Create Onboarding processes for your HR team
  • and much more…

MC Account Engagement (formerly Pardot) features we can help you deploy:

  • Engagement Studio Programs
  • B2B Marketing Analytics
  • Connected Campaigns
  • Engagement History and Engagement Dashboards
  • Salesforce Engage
  • Automation Rules
  • Advanced Dynamic Content
  • Landing Pages and Forms
  • Multivariate Landing Page Testing
  • Email A/B Testing
  • Web Page Actions
  • Integrations with Webex, ReadyTalk, GoToWebinar, Twilio, Olark, Eventbrite, Wistia, Facebook, Twitter, Linkedin, Google Analytics, AdWords and more…
  • Custom Lead Scoring and Scoring Categories
  • Custom Roles and Permissions
  • Custom Object Integration
  • Advanced Email Analytics
  • Email Rendering and Preview Analysis
  • Business Units
  • SEO Keyword and Competitor Monitoring
  • and much more…

The SkyVenn Value:

1. Certified Salesforce Summit/Platinum Partner
2. Certified Salesforce Managed Services Expert
3. Certified Salesforce Experience Cloud Expert
4. Minimum 7+ Years of Experience per Senior Salesforce Consultant
5. Multi-Cloud Salesforce Expertise
6. Point of Contact is a Consultant with Multiple Certifications
7. Agile Development Methodology
8. History of Customer Success (1,000+ Completed Projects)
9. All SkyVenn Resources are based in North America (i.e. no off-shore resources)
10. Led by Salesforce Alumni
“Our Salesforce instance is complex...SkyVenn has done a phenomenal job of asking the right questions...We certainly attribute the ability of our Salesforce instance to consistently keep up with our growing and scaling company to the ongoing assistance of SkyVenn. We couldn't do it without them! Highly recommend SkyVenn for all your Salesforce needs.”
Annalissa BrodersenSenior Business Operations Manager
“We’ve been working with SkyVenn for 3+ years and they’ve been amazing to work with. We’ve involved them in several projects including a CPQ implementation, Lightning Migration & 3rd Party Software integrations. We’ve worked with several Salesforce partners and our experience with SkyVenn has been a refreshing change.”
Kris O’BrienDirector of IT at iWave
"I've been working with the SkyVenn Team as our SI for 2+ years. I can't say enough about their quality of work, and attention to detail. Meticulous, professional, knowledgeable and have delivered top-notch results on a multitude of Salesforce, CPQ, and Pardot projects for us. Happy to recommend their work!"
Chris FougereSales Director at Innovasea Systems
"Moving into Salesforce was a bit of a new experience for our team - but - SkyVenn has been an integral partner in easing us into it. They are extremely talented - and we are excited about them helping us change our organization!"
Tony BitontiManager, Marketing and Creative Services at Sault College of Applied Arts and Technology
"We have been working with SkyVenn since 2019. They have assisted us with Pardot and Salesforce assisting us with escalations that we were unable to resolve on our own. The SkyVenn team are a very knowledgeable resource for me and the team. We frequently use them to verify and provide solutions for our challenges and ensure we are getting the most out of our Salesforce and Pardot investment - thank you SkyVenn"
Rohela EllahiMarketing Automation Manager at Livingston International
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